BRAND STRATEGY • VISUAL IDENTITY • WEB DESIGN | NEWCASTLE
Brand & Design Solutions
Your brand is more than a logo. It’s your story, your first impression, and the lasting connection you create.
Whether you are starting fresh or refining an existing identity, I offer clarity, intention, and thoughtful design. I take a collaborative approach to every project, guiding you through the process, from foundational branding to a tailored digital presence and custom design solutions.
Explore the packages below to find the right fit for your brand.
THE BRAND ESSENTIAL
Building a strong, intentional foundation.
This package is designed to provide the essential tools needed to launch or refresh a business with clarity and confidence. It focuses on creating a cohesive visual language that reflects unique values, ensuring you can show up consistently across both print and digital platforms. It is about more than just a logo; it is about establishing a professional "anchor" for your story.
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Primary Logo & Brandmark Suite – A custom, unique logo set including a primary mark, submark, and icon for versatility across all platforms.
Colour Palette & Typography System – A curated selection of tones and fonts that evoke the right emotion and ensure readability.
Brand Guidelines – A comprehensive guide outlining logo usage and visual style to maintain consistency as your business grows.
Two Custom Marketing Items – Your choice of essential materials, such as business cards, letterheads, flyers, or a digital email signature.
Ideal for launching a new venture or a refined rebrand.
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Pricing starts at $ 2,500
Final quotes are tailored to the specific scope of your project.
WEB PRESENCE
A refined digital platform for your brand.
This package is designed for established businesses and creatives who already have their branding in place but require a high-end digital presence to match. It is ideal for those ready for a custom, mobile-responsive website that feels aligned, intuitive, and professional. The focus is on creating a streamlined environment that elevates how you connect with your audience, present your expertise, and manage your offerings.
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Custom 5-Page Website Design – A bespoke site designed to showcase your work or services with clarity and professional structure.
Integrated Online Shop or Booking Foundation – A functional space to sell products (includes setup for up to 10 initial items) or integrate your service-based offerings.
Responsive Mobile Design – A fully optimized build that ensures a seamless experience across all devices.
Search Engine Foundations – Implementing basic SEO to ensure your platform is discoverable and properly indexed.
Functional Layout & Navigation – A strategic approach to user flow, ensuring a clear path from first impression to inquiry or checkout.
Ideal for service providers, small businesses, and artists ready for a professional digital standard.
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Pricing starts at $ 4,500
Final quotes are tailored to the specific scope of your project.
THE BRANDING SUITE
A comprehensive identity and digital transformation.
The Branding Suite is a collaborative process designed to create a brand that feels authentic and performs strategically for your business. It is built for founders, small business owners, and creatives who seek clarity, consistency, and an identity that embodies their core values. Together, we define your vision and bring it to life through a cohesive visual system and a custom website that feels aligned from the inside out.
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Brand Strategy Consultation – A dedicated session to refine your positioning and messaging, ensuring a clear and impactful foundation.
Primary Logo & Brandmark Suite – A custom, unique logo set including a primary mark, submark, and icon for versatile recognition across all platforms.
Full Brand Guidelines – A detailed manual outlining typography, colour palette, and logo usage to ensure long-term consistency.
Collateral Materials – 4 Professionally designed items: business cards, letterheads, email signatures, and social media templates to keep your branding seamless.
Bespoke 5-Page Website Design – A fully tailored platform that brings your brand to life online with intuitive navigation and professional structure.
Integrated Online Shop or Booking Foundation – Functionality to manage offerings or sell products (includes setup for up to 10 initial items).
Ideal for those ready for a complete, professional evolution of their brand and platform.
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Pricing starts at $ 6,500
Final quote will be based on the full scope of work.
CUSTOM DESIGN SOLUTIONS
Bespoke creative support beyond the packages.
If your project requires a specific set of deliverables not covered in my standard suites, I offer flexible design solutions tailored to your unique requirements. From refreshing an existing identity to developing a wide range of print and digital assets, I provide intentional support to ensure your brand remains cohesive as it evolves. If you have a specific need in mind, we can discuss a custom scope of work that fits your goals.
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Print & Tangible Media – Business cards, specialised packaging, signage, and large-scale print collateral.
Digital & Social Assets – Presentation templates, email signatures, and cohesive social media systems.
Brand Extensions – Custom illustrations, merchandise design, and promotional materials.
And more – If you have a specific idea or a unique project in mind, please reach out to discuss how we can bring it to life.
Ideal for specialised one-off projects or ongoing brand evolution.
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Pricing is project-based; a custom quote will be provided based on the full scope of work.

